Client: Sam Edelman
Services: Lead Creative/Art Direction, Casting, Location, Lighting, Production, Post Production Management, and Content Strategy.
Video: Alexandra Martin
Editor: Vikram Valluri
Sound Design: Pedi Hashemian
Services: Lead Creative/Art Direction, Casting, Location, Lighting, Production, Post Production Management, and Content Strategy.
Video: Alexandra Martin
Editor: Vikram Valluri
Sound Design: Pedi Hashemian
︎︎︎ Full Gallery View
Sam Edelman Spring/Summer ‘24 lookbook photographed by Libby Edelman.
I was the lead Creative/Art Director, working hand-in-hand with Libby Edelman (photographer + founder). I chose the location and provided motion, lighting and compositional direction on set.
I also consulted the Edelman brand on hiring a new team of editors, sound designers and retouchers. I then managed all post-production teams to ensure the quality was up to standard.