Client: Sam Edelman
Services: Lead Creative/Art Direction, Casting, Location, Lighting, Production, Post Production Management, and Content Strategy.

Video: Alexandra Martin
Editor: Vikram Valluri
Sound Design: Pedi Hashemian

︎︎︎ Full Gallery View


Sam Edelman Fall/Winter ‘23 lookbook photographed by Libby Edelman.

Shouldering Sam + Libby Edelman, I led creative from A-Z. I provided the team with location + casting options, on-set lighting and motion/compositional direction with Libby (photographer + founder), and more.

I also consulted the Edelman brand on hiring a new team of editors, sound designers and retouchers. I then managed all post-production teams to ensure the quality was up to standard.



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