Client: Greats Footwear
Services: Creative Direction, Consulting, Casting, Styling, Production, Photography + Post Production.
Model: Chris Aliaga
Digi Tech: Sean Dougherty
Services: Creative Direction, Consulting, Casting, Styling, Production, Photography + Post Production.
Model: Chris Aliaga
Digi Tech: Sean Dougherty
Greats 2025 lookbook photographed + directed by me in New York.
The all new Greats Royale 3.0 Sneaker is a sleak, low profile take on their previous renditions of the Royale — no logos, no flashy colors.
I consulted the Greats team on a direction that aligned with the aesthetic of their Essential sneaker — minimalistic and refined, yet bold and striking. I also produced the entire shoot from A-Z while dictating creative decisions like prop rentals, casting, lighting, styling, movement direction, etc.
The all new Greats Royale 3.0 Sneaker is a sleak, low profile take on their previous renditions of the Royale — no logos, no flashy colors.
I consulted the Greats team on a direction that aligned with the aesthetic of their Essential sneaker — minimalistic and refined, yet bold and striking. I also produced the entire shoot from A-Z while dictating creative decisions like prop rentals, casting, lighting, styling, movement direction, etc.